{"product_id":"retired-billboard-duffel","title":"retired-billboard.duffel","description":"\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eEvery legend needs a second act. This one's is carrying your gym kit.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eFor a few weeks last year, this vinyl was everywhere: bus stops, buildings, corners you cut through on your commute. Fog rolled in. Fog rolled out. It stayed exactly where we put it, popping up across San Francisco, making the case for us to a few hundred thousand strangers a day, all over the city, at once.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eShort campaign. Big footprint.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eSo when it wrapped, we didn't have the heart to send it to a landfill like it was just some tarp. It earned a retirement plan. It earned a second job, fewer hours and significantly better mobility. It earned the right to stop advertising us and start helping you instead: laptop, gym kit, farmers' market haul, whatever you've got.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eIt used to make San Franciscans look up, all over town. Now it just wants to go to the gym with you. Respect the journey.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003eAnd it does all this as a duffel bag made from our own retired billboard vinyl, plastered across San Francisco for a few unforgettable weeks. One-of-a-kind print, straps included.\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003e\u003cstrong\u003eProduct details:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp class=\"font-claude-response-body break-words whitespace-normal\" dir=\"ltr\"\u003ePlease note that every bag is entirely unique. The bag you receive will not be the same as the ones in the photos!\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cb\u003eSmall\u003c\/b\u003e\u003cbr\u003e18\" L x 13\" W x 8\" H\u003cbr\u003e\u003cbr\u003e\u003cb\u003eLarge\u003c\/b\u003e\u003cbr\u003e 22\" L x 17\" W x 10\" H\u003c\/p\u003e","brand":"PostHog","offers":[{"title":"S","offer_id":46691452715169,"sku":"PH-BILL-DFL-FC-S","price":60.0,"currency_code":"USD","in_stock":true},{"title":"L","offer_id":46691452747937,"sku":"PH-BILL-DFL-FC-L","price":80.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0452\/0935\/4401\/files\/posthog-billboard-duffel-bag-large-1-angled.jpg?v=1785857066","url":"https:\/\/shop.posthog.com\/products\/retired-billboard-duffel","provider":"PostHog","version":"1.0","type":"link"}